These labels are boldly platforming their heritage.
In an age where boundaries are blurred and tradition is challenged, the fashion world has responded in kind — from protest motifs on runways to statement tees and symbolic accessories on red carpets. Across the Middle East, Palestinian brands are finally having a moment on their own terms. Here are twelve Palestinian fashion brands to watch.
In an age where boundaries are blurred and tradition is challenged, the fashion world has responded in kind – from protest motifs on runways to statement tees and symbolic accessories on red carpets. Across the Middle East, Palestinian brands are finally having a moment on their own terms. Here are twelve Palestinian fashion brands to watch.
Activeist
Female-owned and mission-led, Activeist is a Palestinian movement and clothing label founded on the belief that style shouldn’t come at the expense of the planet. Ethically produced in Portugal, the collections are designed for all sizes, genders and ethnicities, with accessible pricing that doesn’t compromise on quality.
Contact: https://activeist.co
Ayham Hassan
Ayham Hassan has successfully made his mark on the fashion industry – and it’s only the beginning of his reign. After impressively crowd-funding his way into Central Saint Martins (CSM) – something he never thought possible – he began to make waves at the university, eventually earning his way to the coveted BA graduate press show. Also a finalist for the FTA Debut Talent 2025, and more recently selected to feature in Fondazione Dries Van Noten’s first presentation ‘THE ONLY TRUE PROTEST IS BEAUTY’ during the 61st Venice Biennale, Ayham is taking the industry by storm. He plays a huge role in platforming the new generation of Palestinian designers worldwide, as his work explores emotional and experimental themes. Utilising his wide set of skills, such as his technical precision, unique silhouettes and intricate textures.
Contact: @ayham_hassan_99
FC Palestina
What began in 2015 as a concept has now evolved into a global brand that seamlessly marries football culture with advocacy. FC Palestina’s shirts wear the colours of the Palestinian flag and build a community around political activism. A minimum of 20 per cent of sales supports charities and on-the-ground projects, from Ramadan food packages to winter clothing, directly aiding Palestinians.
HINDHILAL
Launched in 2019 by designer Hind Hilal, this slow-fashion label centres craftsmanship and quiet expression. Each piece is made in-house at the Bethlehem studio, favouring conscious materials and responsible practice. The aesthetic is contemporary, simple and timeless, offering considered clothes for those who appreciate restraint.
Contact: www.hindhilal.shop
Meera Adnan
Based in Gaza, Meera Adnan’s designs are centred around elegance under a contemporary lens. Her work perfectly fuses minimalism with intricate detail, reflecting innate skill and creating pieces that feel thoughtful and intentional. Through acute experimentation and professional construction, she cements herself in the ever-growing group of Palestinian designers that are contributing to the modern fashion world.
Contact: http://meeraadnan.com
Nöl Collective
Beloved by the diaspora and at home, Nöl Collective has built an international reputation for beautifully crafted garments that spotlight Palestinian artisanal techniques, from tatreez (hand embroidery) to majdalawi weaving (a 100 per cent cotton fabric). Working with family-owned businesses, artisan workshops and women’s cooperatives from Jerusalem and Gaza to Ramallah and Bethlehem, the brand channels traditional Palestinian and Levantine culture. The goal is as much about education and community as it is about design.
Contact: https://nolcollective.com
Nafsika Skourti
Founded by sister-duo Nafsika and Stephanie Skourti, the brand is known and loved for gorgeous tones and sleek silhouettes. The brand is well-versed in intertwining text throughout its pieces, using fashion as a stage for social commentary and protest. With a strong global fanbase the label has steadily become a go-to voice for platforming Palestinian identity through unique modern design.
Contact: www.nafsikaskourti.com
Nazzal Studio
Sylwia Nazzal’s pieces defy convention. Straying from the typical idea of Middle Eastern clothing, she creates sculptural puffer gowns, ostrich-leather hijab jackets, keffiyeh lace scarves and signature hooded sets fashioned from 10,000 Palestinian coins. Nazzal’s designs are unique yet full of deeper meaning, and are well-loved by artists from the region, securing her as one of the best Palestinian fashion brands
Contact: www.nazzalstudio.com
Nominal
An on-trend accessories brand founded in 2019 by Akram Abdallah and Lena Sarsour, Nominal began with a map necklace and grew into letter and name pieces that celebrate identity. Today, the range spans cuffs, hand chains, rings and more, focusing on jewellery that visibly and proudly represents Palestine.
Contact: https://nominalx.com
PaliRoots
PaliRoots is a family affair, founded by Jerusalem-born siblings Aminah and Hussein Musa. PaliRoots brings the spirit of the motherland to the US through a contemporary lens. Their ethos offers treetwear fused with unmistakably Palestinian cues: unisex jackets, tees, shirts, jeans and shorts, plus accessories such as keffiyehs and jewellery that celebrate heritage with modern ease.
Contact: www.paliroots.com
REEMAMI
Founded by Palestinian designer Reema Al Banna and based in Sharjah, REEMAMI is known for illustrative flair and storytelling. Following its Paris Fashion Week debut in 2023, the brand’s global profile has risen, but its references to symbols, motifs, and memories remain rooted close to home. The acclaimed “A Tin of Olive Oil” collection weaves plants, birds, faces, and an olive-oil tin into wearable art. A look recently worn by Bella Hadid amplified the message further.
Contact: www.reemami.com
Sarah Musa
A favourite among the global Palestinian diaspora, Sarah Musa reimagines the keffiyeh with premium fabrics and technical expertise gained from 13 years in fashion. Her unisex cotton–silk styles work as bandanas, scarves, or bag attachments and are modern, versatile, and unmistakable. Notably, 100 per cent of profits are donated to urgent relief efforts in Palestine.
Contact: www.sarahmusa.com
Skate Pal
Founded in 2013 as a skateboarding camp for Palestinian children, SkatePal is now a non-profit that has built the region’s first skatepark and creates spaces for youth to grow. Its merch comes in the form of workwear caps, graphic t-shirts, hoodies, socks, shorts and more. The proceeds from which go towards funding skateboarding programmes in the West Bank and Gaza, building on their dedication to the homeland.
Contact: www.skatepal.co.uk
Trashy Clothing
Created in 2017 by Shukri Lawrence and Omar Braika, Trashy Clothing describes itself as an “anti-luxury fashion label” and delivers on the promise. Expect asymmetric mini skirts, wrap trousers, bold graphics, Arab-inspired memes, and punchy accessories. Irony underpins the brand’s mission to reframe the Arab identity and challenge prevailing notions of gender, sexuality, ethnicity, and race.
Contact: www.trashyclothing.shop
Zeid Hijazi
Based in London, Zeid Hijazi crafts luxury ready-to-wear informed by Palestinian folklore, rebellion and Arab futurism. The result is a provocative and powerful design that challenges traditional regional fashion norms. A Central Saint Martins BA Fashion graduate in 2024 and a Fashion Trust Arabia winner, Hijazi’s trajectory marks him as one to watch.
Contact: www.zeidhijazi.com