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MDLBeast launches Sindalah Beach Club in NEOM

The mega music festival opens a glamorous getaway. 

MDLBeast has landed in Doha, Jeddah and Riyadh. Now, the entertainment company is expanding to NEOM, and launching Sindalah Beach Club. The year-round destination aims to be a modern escape inspired by music, and is scheduled to open later this year. 

MDLBeast is behind the MDLBeast Soundstorm mega music festival, which takes place each year in Riyadh. The event welcomes DJs and singers from around the world, and previous events included Bruno Mars, David Guetta, DJ Khaled and Will Smith

Sindalah Beach Club plans to be a glamorous locale which will host world-class events and immersive experiences. Expect exciting events, which combine state-of-the-art audio and visual experiences, and transforms the venue into an entertainment space. The venue will boast Red Sea views and include pools, loungers and access to the beach. Plus, there will be VIP areas, shopping and restaurants.

Antoni Vives, Chief Urban Planning and Islands Officer at NEOM, explained: “Sindalah is bringing a new model for luxury travel and living powered by innovation and sustainability. MDLBEAST will reimagine the typical beach club experience into a tech-enhanced journey, leveraging the value of Sindalah as an iconic luxury island destination.”

Ramadan Alharatani, CEO of MDLBEAST, added: “Joining forces with NEOM and Sindalah Island marks a pivotal moment in redefining the beach club experience. At Sindalah Beach Club, MDLBEAST ignites an unparalleled energy, infusing vibrancy through our curated music programming while meticulously shaping every facet of the club—be it cuisine, beverages, or panoramic scenes and design detail.”

Sindalah is an 840,000-square-meter island situated in the Red Sea. The project aims to be an exclusive getaway and an escape from the hustle and bustle – there’ll be no cars and roads. The island will boast a yacht club with an 86-berth marina, a 5,920-metre golf course and several hotels including a Four Seasons and three Marriott properties.

Check in with FACT for the latest things to do in Saudi Arabia. 

GO: Visit www.neom.com for more information. 

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Kohinoor Sahota - Deputy Editor
A sucker for a good story, if you invite Kohinoor to a gallery, comedy night, new restaurant, hiking trip, cycle ride, pool day or just about any activity, she’ll probably say yes – that is if she isn’t busy planning her next adventure.

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