Huda Beauty x Cardi B partnership brings a fresh twist to the brand’s iconic Easy Bake range.
Complete details of the product are yet to be revealed.
The product launched on 10 September.
Huda Kattan and Cardi B are swapping worlds in a new collaboration for the new Ultra Snatched setting powder.
It’s official: Huda Beauty and Cardi B are teaming up for a brand-new makeup collaboration. The highly anticipated Huda Beauty x Cardi B partnership brings a fresh twist to the brand’s iconic Easy Bake range with a new setting powder called Ultra Snatched.
Huda Kattan has been on a beauty-launch roll lately, and when you think you’ve caught up with the latest Huda Beauty drop, there’s another one waiting around the corner. Now, the Dubai-born beauty brand is turning up the volume with Cardi B for a collaboration that combines Huda Beauty’s makeup expertise with the rapper’s signature attitude.
Huda Beauty has teamed up with Cardi B for Ultra Snatched, a new addition to the brand’s popular Easy Bake collection. The collaboration was teased in typically dramatic fashion, with Huda Kattan and Cardi B appearing together in a playful Instagram video.
The campaign sees the pair come face-to-face before taking things in a very Freaky Friday-style direction, with Huda and Cardi seemingly swapping worlds. In one memorable moment, the familiar Huda Beauty name is scratched out and replaced with “Cardi Beauty”, while Cardi B’s face takes over from Huda’s. The campaign eventually gives beauty fans a first — but not final — look at the new Huda Beauty Ultra Snatched setting powder.
The new makeup collaboration introduces a powder duo featuring two complementary shades. The shades can be worn separately or mixed together, giving you more control over your makeup finish. The new pink and lilac tones are designed to help brighten the complexion while creating the smooth, sculpted, and snatched effect Huda Beauty is known for. While the exact lilac shade has yet to be confirmed, the colour combination is already shaping up to be one of the standout details of the new Huda Beauty and Cardi B collaboration.
Huda Beauty is the brainchild of Dubai-based beauty entrepreneur and makeup artist Huda Kattan. What started with Huda’s beauty blog and her makeup expertise grew into one of the most recognisable beauty brands in the world.
Cardi B hardly needs an introduction. The Grammy-winning rapper has built a shining career with tracks such as “Bodak Yellow”, “I Like It”, “WAP” and “Up” and is a firm favourite in the region, especially after she took to the stage at MDLBEAST Soundstorm in Riyadh last year.
With Huda Beauty bringing the makeup expertise and Cardi B bringing the attitude, Ultra Snatched is shaping up to be the kind of collaboration that beauty fans will want to get their hands on when it launches on 10 September 2026.
Where: Huda Beauty website online and in-store
When: Launching 10 September 2026
Contact: https://hudabeauty.com