• The Cactus Jack x Oakley Chapter 001 collection is Travis Scott's first official move as Chief Visionary Officer.

  • The eyewear collection is now available online and at selected retailers worldwide.

  • Travis Scott was first appointed to the position in June 2025.

For his first collection as Chief Visionary Officer, Travis Scott has redesigned three of his Oakley favourites into highly covetable must-haves.


It’s no secret that Travis Scott is something of a jack of all trades. Having cemented his place in rap’s hall of fame with chart-topping albums, founding his own record label, and collaborating with esteemed brands such as Audemars Piguet, Dior, and Nike, his latest turn as the newly-appointed Chief Visionary Officer of Oakley has seen the rapper launch a new eyewear collection through the lens of his Cactus Jack persona. 

Coined the Cactus Jack x Oakley Chapter 001 collection, Scott has turned his attention to three familiar styles from Oakley’s archives: the Plantaris, Straight Jacket® 99, and Eye Jacket® Redux. Each has been curated and reimagined with Cactus Jack-exclusive finishes, bringing the rapper’s own dystopia-meets-streetwear visual language to the iconic Oakley designs.

Chapter 001 Plantaris

The Plantaris brings a distinctly futuristic edge to the lineup, with its organic, nature-inspired construction, adjustable temples, and removable noseguard. Meanwhile, the Straight Jacket® 99 revisits Oakley’s original performance-oriented features such as its wraparound silhouette, and the Eye Jacket® Redux is a reedition of its 1994 model. Available in two key colourways, CJ Matte Mesquite and CJ Black Ink, the eyewear is features Oakley’s Prizm™ lenses — or prescription alternatives — to enhance colour and contrast, and comes with a custom Cactus Jack carrying pouch and box. 

The Danish filmmaker behind Drive, The Neon Demon, and Her Private Hell, Nicolas Winding Refn, is also on board this collaboration between Travis Scott and Oakley. Serving as the director of the collection’s campaign, fronted by the Minnesota Vikings wide receiver and Team Oakley athlete Justin Jefferson.

Travis Scott x Oakley Chapter Campaign 02

Scott’s admiration for Oakley had been developing long before their partnership became official. The brand’s technical eyewear and innovative silhouettes had already become fixtures of his personal wardrobe and stage outfits during his Circus Maximus tour. In June 2025, Oakley formalised the relationship by appointing him its first Chief Visionary Officer under a multi-year creative tie-up involving eyewear, apparel, and campaigns.

The Cactus Jack x Oakley Chapter 001 collection is now available online on the official websites of Travis Scott and Oakley, and at selected retailers worldwide.

Contact: oakley.com