A must-visit destination for fans of Rihanna’s beauty and skincare products.
The Dubai Mall Promenade will be transformed into an island paradise to celebrate the exclusive launch of global pop music sensation Rihanna’s Fenty Skin makeup brand in Sephora stores across the GCC. Taking place from 6 to 16 January as part of DSF, The Island by Fenty Skin will be a must-visit destination for fans of Rihanna’s sought-after beauty and skincare products.
Created as an immersive getaway dedicated to forward-thinking skincare enthusiasts, visitors to The Island by Fenty Skin will be able to explore a range of specially themed attractions and interactive experiences, each named after individual beauty products in Rihanna’s skincare line.
They include the Fenty Skin Total Cleans’r Cove, Fat Water Falls and Hydra Vizor Sundeck, with you’ll able to try out the products and discover the ingredients that go into each item, as well as play fun games to win prizes that include Fenty Skin products.
A healthy and delicious tropical juice bar will also be stationed on the island serving drinks inspired by the natural and refreshing ingredients used in the Fenty Skin range.
Guests can navigate The Island by Fenty Skin by scanning specially installed signs that will direct them to different locations and features. A series of hidden QR codes will also reveal ‘digital treasure’ including specially made Spotify playlists, unique digital content, links to the Fenty Skin’s social media channels, retail giveaways and more.
GO: Visit www.mydsf.ae for more information.