The Simihaze and Alica event showcases both brands.
Get ready for a mix of beauty on the beach. Simihaze and Alica have created a cool pop-up in Port De La Mer, Dubai. Running until 25 May, the event showcases the best of the beauty brand in a waterfront setting.
At the Simihaze and Alica collaboration, guests can enjoy skincare-infused drinks, cute cakes and plenty of beauty products. The items ranged from eyeshadows to lipsticks. The sweet treats include Insta-worthy delights: Candyfloss Coconut Drink, Jam Matcha and Mini Meringue Cake.
On Instagram, Alica shared an image of the Simihaze and Alica collaboration: “A love letter to Palestinian spirit, Arab beauty and the creative force of our region @simihazebeauty by @simihaze x @alicabakery
takeover until May 25th. Come and indulge with us”.
Simihaze prides itself on fusing form with function. The make-up includes cruelty-free and vegan ingredients. The product is designed to feel like a second skin, and enhance rather than cover up. The collection covers eyes, face, lips and sets. The bestselling products range from the Skin Suede Melting Bronzing Balm to the Velvet Blur Lipstick Balm.
Alica is a beautiful bakery in the heart of Port De La Mer. The venue is bright and breezy with indoor and outdoor seats, and floor-to-ceiling windows looking out onto the waters. Dishes range from savoury to sweet, and include freshly prepared breads, pastries and more.
If you’re after more fashion pop-ups in Dubai, check out the fragrance brand KAYALI’s pop-up Alto 54 at Address Sky View, Ray-Ban’s takeover of Gitano or Harvey Nichols at Kaimana.
Alica is open from Monday to Thursday from 8am to 6pm, and Friday to Sunday from 8am to 8pm.
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GO: Follow @simihazebeauty on Instagram for more information.